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The new Ferrari LaFerrari is one of the most anticipated cars ever unveiled in Geneva, and the motoring world was eager to get a glimpse of the new supercar from Maranello. Today is the last day of the 2013 Geneva Motor Show and the LaFerrari always draws the biggest crowds to the show. During the first weekend open to the public, the new LaFerrari was the undisputed star as many performance car enthusiasts came to the Ferrari stand to see the first Prancing Horse hybrid.
And the new hybrid supercar still attracts huge crowds of curious onlookers as the show in Switzerland winds down on its final day. LaFerrari’s success with the public continues as fans lined up to see the new 963-hp supercar up close. The style attracts as much as the technological advancements of the new Italian sports car. Ferrari claims that LaFerrari’s style is the starting point for the new Ferrari generation of the next ten years. And by the reaction of the spectators, it seems that Ferrari has hit a home run.
The first for Ferrari
Hybrid technology is a first for Ferrari. The combined 963 horsepower hybrid powertrain includes 800 horsepower from the V12 gasoline engine and 163 from the electric motor. We could see the future of performance vehicles as more automakers look to improve performance while meeting new fuel economy and emissions requirements.
Ferrari has been able to produce the 963 hp of the first hybrid in the history of the Prancing Horse with fantastic performance: The LaFerrari will sprint from 0 to 100 km/h in less than 3 seconds and from 0 to 200 km/h in less than 7. Compared to the Enzo, the “LaFerrari” consumes less while CO2 emissions have been reduced by 50%. We will see more high performance supercars with this technology in the future.
An already successful business
It looks like the LaFerrari isn’t just a hit with showgoers, it’s already a hit with buyers. Only 499 examples will be built and more than double the number of applications has already been received by the Italian automaker. During the presentation of the LaFerrari, President Luca di Montezemolo explained why the new LaFerrari is already so popular with supercar buyers.
He said: “It is the highest expression of our company’s excellence: technological innovation, performance, futuristic style, driving pleasure. It is an extraordinary car, intended for our collectors. A car with technical solutions, which will be integrated in our range in the future and which are the reference for the whole sector.
Ferrari builds on its racing heritage
Ferrari used the knowledge and experience gained from the race to design and build the new sports car. Montezemolo went on to say that ‘LaFerrari’ represents our company’s best planning and building skills, including those acquired in Formula 1, unique knowledge in the world.”
As the 83rd Geneva Motor Show closes, fans will leave the building, but the new Ferrari LaFerrari will continue to attract the attention of media and enthusiasts around the world. Just Google the name of the new 12-cylinder engine to get over 11 million search results. Ferrari attracts the attention of millions of fans around the world.