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Hyundai, Kia Promote Eco-Friendly Models At China Auto Show

This file photo, provided by Hyundai Motor, shows the Tucson LN Line model on display at the 19th China International Automobile Industry in Guangzhou on November 19, 2021.

SEOUL, November 19 (Korea Bizwire)Hyundai Motor Co. and its subsidiary Kia Corp. announced on Friday that they would promote their eco-friendly vehicles at a Chinese auto show to revive lackluster local sales.

Hyundai showcased the localized Tucson SUV and the Tuscon N Line model at the 19th Guangzhou International Auto Show in China, with a plan to sell the models in China later this year, the company said in a statement.

The N Line models fall between Hyundai’s high performance N brand and the general Hyundai brand. The N models bring full performance capabilities to everyday driving, while the N line brings performance inspired elements to the base models.

Kia introduced the all-electric EV6 sedan and the EV6 GT model before starting sales in the neighboring market late next year, the company said in a separate statement.

This file photo, provided by Kia Corp., shows the EV6 GT model shown at the 19th China International Automobile Industry in Guangzhou on November 19, 2021.

This file photo, provided by Kia Corp., shows the EV6 GT model shown at the 19th China International Automobile Industry in Guangzhou on November 19, 2021.

The two South Korean automakers continue to suffer from weak sales in China due to the lingering impact of a diplomatic dispute between Seoul and Beijing over the deployment of a US anti-missile system called THAAD in Korea in 2017.

Earlier this year, Hyundai and Kia set their sales target of 817,000 vehicles in China this year, up 23% from the 664,744 units they sold there last year.

From January to September, their overall sales fell 26 percent to 343,208 cars from 460,934 during the same period last year.

They have reorganized its operations in China since 2019 amid a protracted COVID-19 pandemic.

In 2019, Hyundai suspended the Beijing No.1 plant and halted production of low-end compact models to improve profitability. Kia also shut down the No.1 Yancheng Plant in the same year due to declining local demand for its models.

The two factories have not yet resumed production.

This archive photo provided by Genesis shows the electrified GV70 SUV.

This archive photo provided by Genesis shows the electrified GV70 SUV.

Also at the show, independent brand Genesis of Hyundai Motor unveiled the electrified GV70 SUV model to appeal to local customers interested in zero-emission cars.

The GV70 equipped with a 77.4 kilowatt-hour (kWh) battery can travel over 400 kilometers on a single charge, Genesis said, adding that it would set a new standard for electric luxury SUVs.

The SUV will be available with four-wheel drive only and can be charged 10 to 80 percent in just 18 minutes with a 350-kilowatt quick charger, the company said.

The Genesis lineup currently consists of the G70, G80 and G90 sedans, as well as the electrified GV60, GV70, GV80 and GV80 SUVs.

The GV70 is the third EV of the Genesis brand after the SUV GV60 and the electrified sedan G80. But unlike the G80, the GV60 and GV70 are only available with Hyundai Motor Group’s Global Electric Modular Platform (E-GMP).

The Genesis brand plans to complete its range with eight hydrogen and battery-powered models by 2030 and aims to sell 400,000 units per year in global markets.

(Yonhap)


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